“Charm, charm, and more charm certainly energizes The Charm of Charms. The book is both scholarly and witty. A perfect cocktail.  The jewelry of memento and of practicality---didn't London ladies wear charm bracelets during WWII so they could be heard in the blackouts?”
William Norwich

“When I look at my wrist, I see my charms and they remind me of my mother, which is the luckiest thing of all. So my charm bracelet is truly a lucky charm.”
Cornelia Guest

“Charm bracelets are a cross between a power amulet and a security blanket.”
Mish Tworkowski

NEW YORK-Workhouse Publicity invites select media to join Bergdorf Goodman in celebration of The Charm of Charms by Jade Albert and Ki Hackney to take place at Bergdorf Goodman located on Fifth Avenue at 58th Street on the Main Floor on Wednesday, 27 April 2005. Please note this is a closed event and by invitation only. Interested press please contact Anna De Souza via anna@workhousepr.com. Abrams Books is proud to announce The Charm of Charms (Abrams; June, 2005, $32.50) a coffee table stunner where historic and contemporary personalities come together to unveil their favorite charms. Every charm tells a story. In The Charm of Charms photographer Jade Albert and author Ki Hackney explore the world of charms—a world with an extensive history as well as a fascinating present. Featured in the book are contemporary personalities such as Cornelia Guest, Miuccia Prada and Betsey Johnson , along with their favorite charms. We’ve seen charms dangling from the wrists of everyone from Madonna to the man or woman in the next office. It’s a fact: charms are the hottest accessory around. But charms are more than just jewelry to adorn the wrist; whether worn on a chain, to decorate a handbag, or even on a dog collar, charms tell the story of the person wearing them. Take, for example, the Cartier cross bracelet presented by Edward, Prince of Wales , to his beloved, Wallis Simpson, in 1934, with each charm representing a cross the couple bore during their fateful relationship. Or the bracelet, loaded with charms representing hobbies and favorite possessions, worn by Debbie Loeffler that once belonged to her sister Karen, who passed away on September 11, 2001. These bracelets and the many others featured in The Charm of Charms , along with the testimony of their owners, provide a link to the past, to memories that might otherwise be forgotten. The Charm of Charms features 162 full-color photographs of charms from the early part of the twentieth century up to today created by a wide range of designers and companies, from Tiffany’s, Cartier , and Louis Vuitton to C.H.A.R.M, Juicy Couture , and Jacob the Jeweler and worn by women and men, old and young, human and canine (photographer Jade Albert’s dog Albert wears an enchanting array of charms on his collar). The Charm of Charms shows that charms are, and have always been, here to stay. For Serial Rights information, please contact Adam Nelson at nelson@workhousepr.com. Press requests please contact Anna De Souza by telephone 212. 645. 8006 or via anna@workhousepr.com.

AUTHOR BIOGRAPHY
Jade Albert’s work has appeared in Vogue, Time, and Parents magazines, and in advertising campaigns for Target, Polaroid, Sony, and other companies. She was the photographer of Cindy Crawford’s book About Face (2001).

Ki Hackney is the coauthor of People and Pearls: The Magic Endures.

MANDATORY CREDIT LINE
From The Charm of Charms by Jade Albert and Ki Hackney (Abrams, 2005).

IMAGES
High-resolution scans to your specification are available upon request. Press contact Anna De Souza directly at 212. 645. 8006 or email anna@workhousepr.com. All rights reserved. All images and/or text are strictly for review purposes only. No part of this material may be reproduced in any manner or transmitted by any means whatsoever, electronic or mechanical (including photocopy, recording and internet posting, display or retrieval) without the prior written permission of the publisher. Once copyright approval has been granted, them mandatory credit line must be used published with all usage rights or each count of infringement is punishable by law. No use of images without prior consent from the publisher. For high resolution images click on each image to download directly to your computer for review purposes only.  No more than two images plus cover of the book may be used, at no larger than 1/4 of a page. All rights reserved. All images and/or text are strictly for review purposes only. No part of this material may be reproduced in any manner or transmitted by any means whatsoever, electronic or mechanical (including photocopy, recording and internet posting, display or retrieval) without the prior written permission of Workhouse Publicity. Once approval to publish the images have been granted, the mandatory credit line must be used published with all usage rights or each count of infringement is punishable by law.

PURCHASE
Available at Barnes & Noble and fine bookstores everywhere. For more information visit www.abramsbooks.com