HELL’S KITCHEN ART EXHIBITION

NEW'S YORK'S LEGENDARY BAZAAR REINVENTS STREET ART
SATURDAY, OCT 9TH –SUNDAY OCT 10TH, 2004
39TH STREET BET NINTH & TENTH AVENUES

PRESS CONTACT KRISTINA RATLIFF 212. 645. 8006

NEW YORK –Rising from the asphalt on Saturday, 9 October & Sunday, 10October New York’s hottest new flea market Hell’s Kitchen Flea Market is proud to present Hell’s Kitchen Art Exhibition on the colorful sidewalks of 39th Street between Ninth & Tenth Avenues. The first annual Hell’s Kitchen Art Market will provide a turf for creative and experimental independent artists to come together and sell original masterworks right on the street. Combining contradistinctive elements of folk artculture photography and an eclectic mix of paintings, drawings, and sculpture, artists committing their designs to the delightful patchwork of eclectic vendors lining the street this weekend include Corrine Alexander, Sarah Aponte, Bruce Borman, Calvin Chen, Joe Davis, Susan Finch, Harry Goldman, Lee Hascup, James Kennedy, Andrew Massa, Magdelena Nemesh, Lisa Peters-Russ, Miriam Robles  and Eugenia Zazowska. Interested artists should contact John Holley at Hell’s Kitchen Flea Market at 212. 242. 1217. Press please contact Kristina Ratliff via ratliff@workhousepr.com or telephone 212. 645. 8006.

The unequivocal leaders in outdoor commerce, the Chelsea-based The Annex and The Garage and the Hell’s Kitchen Market are often viewed as three of New York’s legendary Flea Markets. Culturally enticing, these rich pavilions attract fashionistas, collectors and bargain hunters alike. From troves of second-hand clothing, vintage house wares, retro furniture and bric-a-brac treasures, these best-known bazaars make ample room for the wonderful, open-aired chaos of capitalism. Workhouse Publicity will develop an integrated communications strategy and calendar of promotional programs that support strategic marketing goals, build brand awareness and ensure consistency across all communications. The program includes development, positioning, and the creation of Flea Market materials that will communicate to world-class retail sectors.

HELL'S KITCHEN FLEA MARKET
Hell’s Kitchen Flea Market , a diamond in the rough & tumble of a neighborhood rich in gritty urban history, resurrected Spring, 2004 for an anything but hellish shopping experience. New York’s newest outdoor market harkens back to the legendary Paddy’s Market , a massive outdoor mart that thrived from the 1870’s through the 1930’s at the same location. Blocks from the bright lights and city sites of Times Square, Hell’s Kitchen is no longer a backdrop for the old “Gangs of New York.” Hardly a journey down the River Styx, Hell’s Kitchen Flea Market is bustling with 170 sellers including up-and-coming designers, original art & antiques, collectibles, fresh produce and Farmers Market, jewelry, furniture, and flowers. Every Saturday & Sunday from 9am- 5pm located at West 39th Street from 9th to 10th Avenue. For more information call 212. 243. 5343 or visit www.hellskitchenfleamarket.com.

ALAN BOSS
Armed with street smarts, an economics degree from City College, and a pioneering spirit, Bronx-born urbanite Alan Boss has been described by Empire Magazine “A remarkable entrepreneur who built a retail empire without any bricks or nails”. A son of a grocer, Boss cultivated his readiness to experiment with just about anything to make money as long as he didn't need to wear a suit. From hauling furniture to managing a fruit and vegetable stand, Boss has reinvented himself many times over before trailblazing his career in 1976 one early Sunday with the birth of Annex Flea Market. As Founder and President of the Metropolitan Pavilion, which was awarded Event Site of the Year, one might say that Alan Boss is in the business of filling empty spaces. To schedule an appointment with Alan Boss interested media should contact Kristina Ratliff at Workhouse Publicity by telephone 212. 645. 8006 or via email at ratliff@workhousepr.com.